Thanks for adopting our journos
SIXTY-ONE community groups have signed up to Adopt a Journalist here at The Northern Star.
Applications closed on Monday and now we are going to sort out who is matched with who.
The idea is to give those hard working publicity officers out there in the community a helping hand.
By adopting a journalist at the newspaper, groups will have a direct link for their press releases, news events and meetings.
Our journos can help guide them on crafting a message that will be seen by the widest possible audience across our print and social media platforms.
The aim is to break down the barriers between us and the community and make it easier, not harder, to share information.
One of the key innovations on our website is the Your Story section.
This enables anyone in the community to share information and pictures by doing it yourself.
In web parlance it is called "user generated content".
You upload it yourself and we help to refine and share it with our 68,000 newspaper readers and 170,000 to 200,000 unique website visitors.
Throughout our 139-year history, we've championed our community.
But through programs like Adopt a Journalist we are looking to re affirm those community links.
I'm a great believer that on many issues there is far more that unites us as a community than divide us.