MONDAY'S EXPERT with Dave Arthur.
IF YOU are a sportsfan worth your salt you've gotta love the Super Bowl.
OK. In Australia we might be a little suspicious of the lycra-clad, helmet-wearing behemoths, but try as I might I can't find a single annual sporting event globally that has the same reach and interest as the clash between the AFC and NFC champions.
Now in its latinesque XLVII (more like my shirt size) iteration this year's clash between the Ravens from Baltimore and the 49ers from San Francisco has human interest written all over it.
The examples are legion ... the opposing head coaches are sib- lings and while Jim and John Harbaugh shared a room in their teenage years the most interesting post-match exchange will surely be with their parents.
Each squad has a roster of 53 on-field personnel with fascination invariably centred on the male model, blue eyed, all American, apple pie-loving quarterbacks. Maybe not this year?
The 49ers Col Kaepernick has more ink than the entire backline of the NSW Blues combined!
He's got psalms, a mural of angels across his back, some choice words for scouts ("against all odds") and the prosaic "my gift is my curse" on his left bicep!
Hardly one for the girl next door now is it?
Want more? Well the Raven's 26-year-old tackler Michael Oher was the subject of the fascinating film The Blind Side. Taken in and eventually adopted by Leigh Anne and Sean Tuohy, Oher worked incredibly hard to achieve the school grades that would see him into college and eventually drafted into the NFL.
The Tuohys should be ever grateful to Hollywood as they were portrayed by Sandra Bullock and Tim McGraw respectively. It's like me being played by George Clooney!
On-field stories aside, off the gridiron interest surrounds the TV adverts and the gargantuan amounts of food that accompany the Super Bowl parties.
Slots in prime time go for $4 million for 30 secs with some companies using the telecast (more than 110 million viewers are expected) to springboard massive marketing pushes.
Curiously ranked only eighth-biggest day for beer drinking, when it comes to food consumption, Super Bowl Sunday is second only behind Thanksgiving!
Dominos are predicting 11 million slices of their pizza will be consumed along with two-million kg of pretzels; five-million kg of chips; and four-million kg of tortilla chips to go with the 35-million kg of guacamole!
Spare a thought for the chickens of America however. An estimated 1.25 billion wings will be eaten (about four for every man, woman and child in the country) equating to the sad demise of some 625 million chooks!
Should be a cracking game with all the action on ESPN and OneHD from 10am.