Happy customers, successful bank
BENDIGO Bank has been named Business Bank of the Year (2011) at Roy Morgan Research's inaugural customer satisfaction awards.
The accolade follows the bank recording the highest business customer satisfaction score in the Roy Morgan December survey, with a rating of 75.4%. This was almost six points ahead of its nearest competitor.
South Grafton branch manager Des Plunkett, said the customer and industry recognition comes after many years of hard work by the group's business banking staff.
"We've come a long way since out first business banking offering launched in February 1996," Mr Plunkett said.
"The results and the award demonstrate our efforts to deliver industry-leading customer service are valued by the community. In addition to this, we continue to out-perform the big four in business customer satisfaction.
"This is another pleasing result and on behalf of the Bank and all our staff, I would like to say thank you to our business customers for their continued support," he said.
Mr Plunkett said the bank's business banking team is made up of almost 300 staff across Australia.
"I think part of our success is our ability to meet the needs of a wide range of business clients," he said.
"Whether you're a big business, small business or a primary producer we have the staff, products and services available, to ensure that together, we can make your business stronger."
Mr Plunkett said sharing prosperity with customers and the wider community was a core value of Bendigo and Adelaide Bank and is the secret to the bank's longevity and success.
"We believe successful customers and successful communities create a successful bank, but only in that order," he said.
"So it is gratifying to know our customers are broadly satisfied with their experience with our bank."