Justin Hinton said he didn't find out about the filters until he finished his cross.
Justin Hinton said he didn't find out about the filters until he finished his cross.

Reporter’s live on-air mistake

This forecast is cloudy with a chance of cartoon effects.

A North Carolina TV reporter gave viewers a different perspective on the news after accidentally switching on Facebook Live filters before going live, as seen in a now-viral video.

WLOS ABC 13 anchor Justin Hinton, 31, says he thought he was delivering a serious report about "the first legitimate snowfall we've seen this season".

Instead, the Charlotte journalist's presentation went hilariously awry after he inadvertently turned on the Facebook mask filter, causing him to be bombarded with various animated looks during the broadcast.

When you're trying to do a serious Facebook Live about the weather and you accidentally tap the Mystery Mask filter. Poor Justin Hinton. 🤣 More on this story: http://bit.ly/2PexYkK

Posted by WLOS ABC 13 on Thursday, 20 February 2020

In the one-minute clip posted by WLOS ABC 13, Hinton can be seen reporting on snowfall in Asheville, completely oblivious to the fact that he's being digitally outfitted with googly eyes, a wizard hat, dog ears, barbells and more.

 

James Corden and Rebel Wilson are dialling up the overworked video effects team from Cats to ridicule them again for not making them look this good.
James Corden and Rebel Wilson are dialling up the overworked video effects team from Cats to ridicule them again for not making them look this good.

The Emmy-winning journalist only became aware of his animated makeover after reading the flurry of viewer reactions on Facebook.

"Wait, Misty, did I have a weird face?" a flabbergasted Hinton could be heard asking a colleague off-camera. After a long pause, he said, "Oh, there are special effects on the phone."

Needless to say, Hinton's Facebook filter-bombing quickly went viral on social media, racking up nearly 160,000 views, 2500 reactions and 200 comments since it was posted last Thursday.

RELATED: Backlash to 'disappointing' bank ad

RELATED: Facebook in fight over tax billions

Justin Hinton said he didn’t find out about the filters until he finished his cross.
Justin Hinton said he didn’t find out about the filters until he finished his cross.

The video's caption reads, "When you're trying to do a serious Facebook Live about the weather and you accidentally tap the Mystery Mask filter. Poor Justin Hinton."

"I think every on-scene weather report should use this filter," wrote one commenter. "They'd reel in the viewers for sure."

"Loved the 'Weather Wizard'. Good job Justin Hinton," commented another on the cartoon wizard-hat effect.

RELATED: Bizarre task for Facebook staff

He’s trying to stay strong in the aftermath of the embarrassment.
He’s trying to stay strong in the aftermath of the embarrassment.

Fortunately, it appears that Hinton is taking the goofy incident in stride. "If you can't laugh at yourself, what's the point of laughter?" he wrote in a Facebook explanation of the mishap. "It still makes me laugh."

This article originally appeared on the New York Post and was reproduced with permission



Explosive ice report calls for more injecting rooms

premium_icon Explosive ice report calls for more injecting rooms

NSW Premier Gladys Berejiklian has been left red-faced

‘We will not let our community be forgotten’

premium_icon ‘We will not let our community be forgotten’

SCALE of fire disaster down south must not outweigh our needs.

Byron 'deserves its fair share': $25m in projects announced

premium_icon Byron 'deserves its fair share': $25m in projects announced

State to splash cash on roads and support for tourism across shire