Region's produce in food show
EXCUSE the bias, but tastebuds in Australia’s largest city are about to tingle in sheer delight.
Later this month, about 15 of this region’s food producers will, for the first time, exhibit their produce at the prestigious Sydney Good Food and Wine Show at Darling Harbour under the banner of Northern Rivers Food.
From locally-grown and produced coffees and teas to macadamia nuts and beer, Sydneysiders will be given a taste of life on the Northern Rivers that many of us take for granted.
“We will be showing to Sydney the exceptional producers who are in this area and telling them the individual stories about the beautiful products we make,” said Pam Brook, convenor of the industry group, Northern Rivers Food.
The show is Australia’s largest consumer food show, attracting 50,000 visitors, including many influential foodies.
“Sydney is a very discerning market and they are always looking for good quality, so we feel it’s a good fit for us to be there showing,” Mrs Brook said.
Formed just two months ago, Northern Rivers Food has managed to snare one of the best positions at the show, ensuring the region’s food producers will make a huge impact with their locally-designed stall.
“We are there to make a splash, to say the Northern Rivers is an area that produces fabulous food and it’s a place you should visit,” Mrs Brook said.
“From a consumer point of view they have always known about a few of the products that come from this area, but they haven’t really understood how large the Northern Rivers is and what anextensive range of products come from this area.”
One of those products is organic ginger beer made by Red Dragon Inn – the only living organic ginger beer fermented in the bottle.
Its founder, Richard Patton, said he had been to a couple of smaller trade shows previously and was showing at the Sydney show to support other local producers.
“I have a couple of distributors so I am not really looking for sales, but it’s a good way to promote the brand and the region,” he said.
Although there have been no studies estimating the value generated for the region’s economy by the food industry, research by Regional Development Australia has found the sector will be one of the major areas of jobs growthover the next couple of decades.