News

How Brookfarm founder climbed to the top

SAVVY: Business person, foodie, heli-skier and co-owner of Brookfarm, Pam Brook in her Byron Bay premises.
SAVVY: Business person, foodie, heli-skier and co-owner of Brookfarm, Pam Brook in her Byron Bay premises. Patrick Gorbunovs

SKIING down a powder-frosted mountain is where successful Byron Bay businesswoman Pam Brook finds solace.

She gets flown to the top by helicopter.

"It's just one of the most beautiful, peaceful, calm places to be and you can't think of anything else when you're skiing except that moment, so you let everything go," Mrs Brook said.

But conquering mountains is nothing new to her.

The savvy businesswoman and her husband Martin have transformed a humble macadamia farm into the hugely successful Brookfarm macadamia company, exporting a range of award-winning products throughout Australia and overseas.

The business started as a 4500-plant macadamia farm at McLeods Shoot while they still lived in Victoria. They made the move north to add value to their products.

In November 2000 after 18 months of testing, baking and tasting, the Brooks sold their first Macadamia Muesli at Bangalow markets.

Since then, the team has grown to 45 employees delivering a range of products sold across the country and overseas, including being served on domestic and international airlines.

Working as part of a two-person team, Mrs Brook said it was important to establish roles early on.

"I think the important thing for Martin and I to sort out early on was to recognise each other's talents and to not get in each other's way but to be supportive.

"His is the area of sales and marketing and mine is product development, finance and planning."

Mrs Brook said communication skills and putting your hand up were two things women in business seemed to excel at.

"Women bring that networking and talking and they will work things right through a lot more.

"The other thing that women bring to business is sometimes just getting on with the job.

"At home there's that whole super-woman, the woman does everything, and often we just do it because we've always done it."

As for traits she finds admirable in other women, Mrs Brook said decisiveness, empathy and understanding were important attributes.

As well as a successful businesswoman, Mrs Brook is a mother of two.

Topics:  international women's day



DNA to play key role in bestiality court case

Reece Parke gives the middle finger as he is led into the police station.

Court waiting for test results before proceeding

Bluesfest director: Nobody knows why Neil Young cancelled on us

Neil Young  (Photo by Rich Fury/Invision/AP)

Director of Bluesfest seemingly throws some shade at Neil Young

Funding for our public reserves available

Public reserves could receive funding under a state government intiative.

Public reserve managers encouraged to apply for share of $15 million

Local Partners

Sir Elton John coming to Mackay: What you need to know

MACKAY will play host to one of the world's biggest superstars Sir Elton John later this year.

MAJOR ANNOUNCEMENT: Global superstar to rock Mackay in 2017

A major concert is set to rock Mackay this year.

Mackay, Cairns to host world's biggest superstars Sir Elton John

Robert Irwin introduces Jimmy Fallon to wild guests

Robert Irwin introduces Tonight Show host Jimmy Fallon to a cuddly sloth.

ROBERT Irwin continues Steve's legacy.

MOVIE REVIEW: Trespass Against Us a 'tender' crime film

Michael Fassbender and Brendan Gleeson in a scene from the movie Trespass Against Us.

Tough British film about criminal clan proves touching

Crocodile, hippo fears as I'm A Celeb filming hit by flooding

Flooding hits the set of I'm A Celebrity ... Get Me Out Of Here!

Fears crocodiles and hippos could infiltrate I'm A Celeb camp

Calling all playwrights to compete in Hot Shorts

A Midsummer Night's Dream, a Drill Hall Theatre Company Production. Performer Ben Morrisey pictured at The Mullumbimby Drill Hall. Photo Patrick Gorbunovs / The Northern Star

The Drill Hall Theatre's biennial short play competition is on again

Bluesfest director: Nobody knows why Neil Young cancelled on us

Neil Young  (Photo by Rich Fury/Invision/AP)

Director of Bluesfest seemingly throws some shade at Neil Young

Popular island resort sells to loaded international investor

OUR PICK: Chris Foey's colourful shot of one of Gladstone's great tourism hot spots, Heron Island.

International investor snaps up piece of Gladstone paradise.

Potential home buyers punished for doing the 'right thing'

Should I go to university or buy a house?

Proposed $21 million airpark in holding pattern

A front view of the proposed new aviation museum at Evans Head.

Late businessman's dream on hold ... for now

Clarence River island paradise selling for $5M

Former Ballina councillor Margaret Howes is selling her island getaway.

GALLERY: Tropical getaway with beaches and airstrip put on market.

Bidding could start at $1.4M for sought after property

Farrell McCrohon's Jojo Newby rides on a property recently listed at Buccarumbi

One of largest rural properties on market to go under hammer today

Ready to SELL your property?

Post Your Ad Here!