New real estate horizons
EVANS HEAD has a new-look estate agency now that First National has officially unveiled its window display.
The business has been in Evans Head for six-and-a-half years and late last year moved to a new, purpose-built off-ice in Oak Street.
“When we looked at developing the new off-ice we decided to offer our clients the latest in technology,” owner David Mason said.
“We felt Evans Head deserved a modern estate agency.”
Scrolling video screens shining through aluminium-framed glass windows complement static displays. A modern interior within an architecturally-designed facade complements the rest of Oak Street’s emerging CBD.
On the building’s inside there are purpose-built conference rooms.
Multi-media presentations can be directed at customers from a laptop with images projected on a plasma screen TV.
Staff learning powerful new tools of the trade have access to training within a designated training room.
Mr Mason said staff training and detailed research were modern tools of the trade for real estate agents.
It was customary to provide clients with examples of similar homes that sold for similar price, he said.
However, First National’s use of a mobile telescoping camera tower, 12 metres high, helps to present homes in their best light.
“We use the tower service to help sell homes that have close access to the beach or river,” Mr Mason.
“It is especially useful when there is a strip of bush between the home and the beach.”