Myer and Commonwealth Bank ink credit card deal

DEPARTMENT store chain Myer and Commonwealth Bank have inked a credit-card rewards deal, as competition for customer loyalty escalates in a subdued retail market.

From November 23, Commonwealth Bank awards credit-card customers can redeem points instantly at Myer.

The announcement follows David Jones's tie-up with Qantas which gives the high-end department store's branded American Express card members Qantas frequent-flyer points in exchange for spending.

All of Australia's major retailers are expanding their loyalty-card programs and card offerings to win more business in a weaker spending environment.

At the same time, they are trying to learn more about their customers' shopping habits, collecting information that can be used to market to them across online channels and mobile devices.

 

Read more at Brisbane Times



Man dies in trail bike incident near Casino

Man dies in trail bike incident near Casino

Emergency services were unable to revive the man at the scene

How beers around the campfire led to this very cool business

premium_icon How beers around the campfire led to this very cool business

They left their council and construction jobs to follow a dream

Kevin Hogan reveals personal turmoil after crossbench move

premium_icon Kevin Hogan reveals personal turmoil after crossbench move

"I've had a lot of phone calls with people who are very upset"

Local Partners