HOW much is a man's soul worth?
New Zealand hotel manager Craig "Frog" Falconer's soul is worth NZD$51 (about AUD$46) - and he'd know, because he recently sold it for that price on Trade Me.
Mr Falconer, who manages the Commercial Hotel, was recently involved in a dispute with Wanganui District Council over the renewal of the Commercial's liquor licence.
He was so annoyed - though he says there was fault on both sides - that he decided to do "something mad".
"I bought an old vodka bottle in the shape of skull for NZD$10. I filled it up with dirty water - that's my soul - and put it on Trade Me."
The stunt was partly to raise money for possible legal action against the council, he said.
His "soul" attracted around 20 bids, and the page was viewed well over 3000 times.
"People were interested to see what would happen but, in the end, it sold for NZD$51 to a mate of mine in Auckland."
And how does he feel without his soul?
"Well, I never had much of one to begin with ... all I was selling was what's left of it."