McDonald's is set to trial fresh beef on their burgers
MCDONALD'S has been churning out frozen patties for longer than you've been alive.
Speculation as to the quality and health implications is discussed enough. But one thing has always been certain - McDonald's uses frozen burgers in its branches. Millions of them, every day.
But now, McDonald's has sent shockwaves through the world of fast food - it's trialling fresh beef patties for the first time.
You know, fresh food? The kind of stuff you might cook at your friend's barbecue, or order at a village pub with a pint of beer and a side of onion rings.
The US powerhouse announced this week that it's testing fresh beef burgers in 14 'restaurants' in Dallas.
In a statement, first reported on Nation's Restaurant News, spokeswoman Lisa McComb said:
Like all of our tests, this one too is designed to see what works and what doesn't within our restaurants.
It's too early to tell whether this will go any further. Interestingly, the trial began last November, but the chains participating haven't actually been telling customers their burgers are fresh.
Since the news of a new breed of McDonald's burgers has hit the headlines, people have been reacting, as they do. Is this a natural next step for a company attempting to better fit into a more health conscious world? Could it even work?
Mike seems pleased.
@Eater praise Jesus— Mike Jones (@g0negreen) May 13, 2016
But some aren't so trusting...
@barstoolsports I don't trust them to handle fresh meat. Stick with frozen please.— Daniel Mateus (@danmateus) May 13, 2016
@barstoolsports i don't want them to have fresh beef, it's like giving a kid an expensive new toy, you can't trust them.— S. C. (@Shane_Corey) May 13, 2016
Stewart has some catching up to do.
@MONEY wtf. What have I been eating?— Stewart McGehee (@McGeheeCapital) May 13, 2016
And Jan has questions.
New burgers, new buns. A new McDonald's?
@APBusiness this also comes with a new generation hamburger bun. Definitely a better bun.— Gary Daniels (@GaryDaniels0) May 13, 2016
The burger joint was founded in 1955, so almost.
Kent is excited. Calm down, Kent.
Stop the presses, Hell has frozen over - #McDonald's is testing fresh beef in its burgers - what's next? they will taste like a burger?— Kent McHollington (@NFLMcHollington) May 14, 2016
Ian may or may not be an accountant.
@FortuneMagazine isnt that an obvious one...question is is it cost effective?— Ian Burns (@IanBurns8) May 12, 2016