News

Local family take starring role on our screens

Skennars Head couple, Michael and Sonya Piccoli and their family. Their faces are set to become far more recognisable after fronting the Greater Banks latest brand campaign.
Skennars Head couple, Michael and Sonya Piccoli and their family. Their faces are set to become far more recognisable after fronting the Greater Banks latest brand campaign. Contributed

SKENNARS Head couple, Michael and Sonya Piccoli, are well known throughout the Ballina area through their work as school teachers. Their faces are set to become far more recognisable after fronting the Greater Bank's latest brand campaign.

The Piccoli's, along with a number of other Greater Bank customers, are starring in the community bank's new 'We Did It' campaign that has been launched this week.

Developed by Newcastle-based Marketing Agency, Out of the Square Media, the campaign features Greater Bank customers from across NSW and South-East Queensland, telling the story of how they achieved their goals and the role Greater Bank has played in making them happen.

For Michael and Sonya, their dream was to provide financial security for their family and to buy their dream home close to the ocean. The family has relocated from Casino to Ballina and now reside in their ideal family home near the beach at Skennars Head.

Greater Bank CEO, Scott Morgan, said the campaign is the next stage in the evolution of community bank's brand and puts customers at the heart of the story.

"Since our relaunch as Greater Bank a year ago, our brand campaigns have focused on who we are and what we do. Now we want to share the story of how we can help customers with their financial dreams,” Mr Morgan said.

"Throughout the regions and communities we serve, there are many customers just like the Piccoli's who are busy achieving their goals. They have incredible and inspiring real-life stories and employees from across our branches have been sharing these with us,” Mr Morgan said.

The campaign featuring the Piccoli family will be rolled out across television, outdoor and digital media.

Topics:  greater bank northern rivers business northern rivers property piccoli



Sneaky $1 parking hike takes motorists by surprise

The cost to park at the Lismore Rowing Club car park is now $1 more. Photo : Mireille Merlet-Shaw

It now costs $1 more to park at the rowing club.

Flu cases jump by 259% in Northern NSW

Community members are urged to access the 2017 flu vaccine.

Is there a flu crisis on the Northern Rivers?

Ten things to do in Ballina, Byron Bay and Lismore this week

The 1975 perform to a huge crowd at Splendour in the Grass 2014. Photo Marc Stapelberg / The Northern Star

Spending a week in the Northern Rivers? Check this list out

Local Partners

Channing Tatum’s cheeky $2400 sex toy prank

ALWAYS the prankster, Channing Tatum decided he would go all out after wrapping his latest movie.

Still downloading Game of Thrones? Expect a letter

You mean to tell me HBO want to protect one of the world’s most popular shows?

HBO title holds record as most illegally downloaded show

Sam Newman's Footy Show performance baffles panel

Sam Newman on the Footy Show

“Cat got your tongue tonight has it?”

OJ Simpson loses cool as he begs to go free

Simpson was convicted in 2008 of enlisting some men he barely knew, including two who had guns, to retrieve from two sports collectables sellers some items that Simpson said were stolen from him a decade earlier.

Tension at the parole hearing didn't stop OJ going free

Lead singer of Linkin Park, Chester Bennington, dies age 41

Coroner spokesman Brian Elias says they are investigating Bennington's death as an apparent suicide but no additional details are available.

Chester Bennington's body was found in LA at 9am local time.

Chester Bennington’s tragic Chris Cornell connection

Bennington sings at Chris Cornell’s funeral on May 26 in Los Angeles. Picture: AP

Bennington reportedly godfather of one of Cornell’s three children

Holy schnit: This steak's the size of a small child

WHAT A STEAK: Sarah Atkins was amazed to see the Pinnacle Pub crumbed steak was bigger than one of her four-month-old twin daughters, Jorja.

It's not every day you get served a steak as big as a baby

Island resort living from just $250 a week

Couran Cove on Stradbroke Island is undergoing a makeover. Photo: Steve Holland

Resort offering permanent rentals at almost half normal rental price

New era for stunning historic Rocky venue

St Aubins Village, West Rockhampton.

St Aubins Village reopens to the public after years of closure.

Cashed-up investors driving Ipswich's luxury housing market

SOLD: Elia Youssef bought a home on Hilton Drive Camira for $830,000.

New wave of interstate investors and young super savers in town

Boom or bust? '5.5 million moving into retirement'

National Seniors said that the inequalities with the retirement sector are "a big problem and it's a growing problem".

"It's a big problem and it's a growing problem."