Brightly-lit streets will help deter Lennox louts
Mr Jones believes more lights are needed in the main street to 'brighten up' the town and deter troublemakers from vandalising shops under the cover of darkness.
The Chamber of Commerce will make a submission to Ballina Shire Council to get more lights.
"Most of the light in the main street at the moment comes from shops," Mr Jones said.
"So at night when the shops close, the street is really dark.
"It's a fairly dark walk from the pub to holiday units and apartments down the other end of town, which is a worry for visitors."
Headlands Beach Resort manager Rod Moore, who is also a member of the chamber, said better lighting would help keep thieves and vandals away because they were less likely to target areas which were well-lit.
Meanwhile, some new members were introduced at this week's chamber meeting.
They include David Hurst from Rescuetech, and Gary Wills and Patricia Bakker from Taxpresso.