Casino dairy farmer Terry Toohey will soon be seen promoting beef cattle on television in Japan.
Casino dairy farmer Terry Toohey will soon be seen promoting beef cattle on television in Japan. The Northern Star/Jacklyn Wagner

Casino dairy farmer's claim to Japanese fame

IF farming gets too much for Terry Toohey, he could always give up his day job and move to Japan, where he is soon to become a famous face.

The Casino farmer was involved in the filming of a Japanese commercial for McDonald's restaurants. The commercial is aimed at showing the quality and safety of Australian beef.

“It explains that our cattle run free in a natural environment, not in feedlots,” he said.

“It showcases the Australian beef industry.

“It's something for the North Coast to hang its hat on.”

When Victorian Bill Bray, the previous chairman of the Cattle Council, couldn't make it, Mr Toohey was asked to step in and play the role.

Although Mr Toohey is a dairy farmer, the Japanese film crew had him play the part of a beef producer, explaining where the meat comes from.

It was his first taste of acting.

“I was only supposed to be there two hours. It took two days,” he said. “There was no script.”

The commercial was shot at North Coast National President John Gibson's Angus stud at South Gundurimba, because the black cattle are more desirable to Japanese consumers.

“Japanese prefer black cattle. They can do more with their meat,” Mr Toohey said. “Quite a bit of our beef in Australia goes to Japan.”

Mr Toohey joked he could have a new career up his sleeve.

“The dairy industry is pretty ordinary and beef is up and down,” he said.

“Maybe I should get on the red carpet.”



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