Master plan to get Kyogle on its feet
By MARY MANN
Key people in business sectorjoin forces to promote town
TOM ROGERS is so dedicated to his home town that he has joined forces with marketing experts to give Kyogle some extra TLC.
Mr Rogers, president of the Kyogle Chamber of Commerce, along with other key people in the town's business sector, yesterday launched the Kyogle Township Marketing Plan.
It was started six months ago, before the Norply factory fire devastated Kyogle, however it has taken on added importance since the blaze.
"We have a lovely little place here at Kyogle," said Steve Hoffman, of O & H Holden.
"But if we don't work collectively to bring it forwards, we will lose it."
The plan was initiated by the Kyogle Chamber of Commerce to identify ways to promote the town and expand Kyogle's business sector.
It was unveiled at the same time as the new Kyogle Business and Services Directory and the revitalised web site.
Both were part of the marketing plan.
Mr Rogers said its success would depend on the involvement of the community in implementing the recommendations, about which he felt positive.
"The community needs to work together for the betterment of Kyogle," he said.
"Community involvement can really make a difference."
The Kyogle Chamber of Commerce will meet at TURSA in Kyogle on February 14 to discuss the plan.
Mr Rogers has invited anyone involved in the business sector to attend the meeting and share their thoughts about the plan.