Lismore Herb Festival gets chop
By Alex Easton
LISMORE??S Health and Herb Festival has been axed, after the businesses which created it announced yesterday they would no longer support it.
The announcement follows months of speculation about the future of the festival, with suggestions it might have been repackaged this year.
However, Lismore Unlimited president Phil Hanlon and manager Amber Hall yesterday said it would be scrapped altogether and the money used on it redirected to new marketing campaigns.
The announcement came after Lismore City Council voted on Tuesday to consider taking back control of a $183,600 business levy for business promotion, which is presently managed by Lismore Unlimited.
While no crowd figures have been recorded for the festival, businesses are understood to be unhappy funding an event that drew potential shoppers away from the heart of the city.
Ms Hall said the festival had originally been planned to?s dovetail with Southern Cross University??s Cellulose Valley agribusiness project, saying that the project??s failure had robbed the festival of some of its relevance.
Mr Hanlon said he wanted marketing campaigns encouraging people to shop on the Northern Rivers.