News

Turning 30 ... it's the new crisis time for modern women

 Heidi Davis (left) and Laura Vaisnys have hit 30 and love the way they look.
Heidi Davis (left) and Laura Vaisnys have hit 30 and love the way they look. Contributed

FIFTY might be the new 40 and 30 the new 20, but for many women, their 30th birthday is one of the scariest.

In fact, a new study has found that many women see a window between age 20 and 30 when they believe they are in their prime.

More than 2000 women were polled in the survey, which revealed that after spending their teens trying to look older than they really were, women finally were happy with their appearance in their early 20s.

But at 29 - the same age as Miranda Kerr and Pippa Middleton - that all changed and they became more concerned about trying to look young again.

A third of women surveyed said they worried their bottom would "head south" while 29% wanted to avoid a wrinkly cleavage.

Other aging concerns included facial hair, middle-aged spread and thread veins along with double chins, age spots, wrinkly hands and thinning lips.

But try telling that to Coast friends Laura Vaisnys and Heidi Davis who have hit 30 with gusto.

"During my teenage years, I was like everybody else - packing on the make-up to try to seem older, more beautiful," Laura said.

"I turned 30 earlier this week and I had one moment the day before my birthday where I worried about all that, but I think for me there was more pressure in the early 20s to look great.

"Now that I am in my 30s I feel better and look better than 10 years ago as I have embraced getting older.

"I'm happy with my flaws.

"Sure, I have used anti-aging cream since I was a teenager, but I don't use that as much now as I did then."

Laura and Heidi celebrated their birthdays within a week of each other and Laura said they felt aging wasn't about appearances.

"We both feel now that as we are getting older, we should concentrate more on eating healthy and leading a healthier lifestyle," Laura said.

"I exercise more now than I did in my 20s and I have never felt better.

"I have embraced turning 30 and feel more comfortable in my own skin now than 10 years ago.

"I spent so much money when I was younger on making myself look beautiful, but now I love the natural look.

"I will embrace getting older but that's not to say I won't make minor adjustments to help keep a glow."

> WHAT YOU THINK

I'm turning 25 next year and I worry about getting older. I worry that I won't find someone I want to have children with before I'm 30, when my fertility will decline. I think it is a concern for women in their 20s now because these days we're doing things in life a lot later like studying, starting and establishing careers, settling down, buying a house, getting married and starting a family! - Sam Anderson

I turn 30 in July next year and no I haven't changed I don't think about that at all I must be behind the times crikey maybe I should. - Pauline Lenuzza

I think a lot of women look their best after 30ish - Barb Maloney-Reid

Topics:  30th birthday, women




Stay Connected

Update your news preferences and get the latest news delivered to your inbox.

'All I heard when my baby cried was ‘you’re a terrible mum'

APN Hey Mummy Feature for online - stock images of Katie Dykes. Photo Marc Stapelberg / The Northern Star

KATIE'S battle with PND is not unlike many mothers.

'I just thought all mums got no sleep'

MELTOPIA battled PND with all four of her children.

4 survival tips for mummas heading back to work

The few reminders every working mum needs to read.

Health and nutrition with kids - how do you balance it?

HOW important is health and nutrition in your household?

Smack or no smack - where do you stand?

THE debate is reignited - is smacking acceptable?

Technology and kids: Do you ever cut their wi-fi?

Check out our new video series featuring mums having a chat

Where and when to vote in the federal election

federal election voting booth

Photo: Trevor Veale / The Coffs Coast Advocate

Comprehensive list of polling booths in Richmond and Page

Shark measures at forefront of Lennox surf comp

Surfing competitors watched the conditions from the side lines last year after the event was suspended due to shark attacks.

SHARK measures in force for Lennox Oz Grom surf contest

Best food and wine on offer at Ballina this Sunday

HERE’S CHEERS: Organiser of the Ballina Fine Wine and Food Festival, Col Lee says there is a great day in store for those who attend the event tomorrow.

Rotary’s 'beaut’ festival to brighten your Sunday

Latest deals and offers

Animal Justice Party

Animal Justice Party candidate for Page Anna Ludvik makes her pitch to voters

Kevin Hogan's pitch

Page MP Kevin Hogan's final pitch to voters

Kudra Falla-Ricketts pitch for Page

Kudra Falla-Ricketts' final pitch to Page voters

PROPERTY BOOM: Coast prices set to skyrocket

Like other areas in south-east Queensland, the Sunshine Coast is at the start of the upturn on the property clock.

Values predicted to rise 25-33%

DIY: How to build a backyard fire pit

DIY stars and Weekend magazine columnists Ayden and Jess Hogan.

Would you build this for your backyard?